Lab+3

===//**1.In three paragraphs, describe the role of Jan Chipchase in defining the role of cellphones in the developing world for Nokia, and the benefits of analyzing and defining their use in different cultures as part of their market expansion.**//===
 * Week 3** http://www.janchipchase.com/

====The role of Jan Chipchasein defining the role of cellphones in the developing world for Nokia is to travel around the world and collect information of human behavior in order to report back to the Nokia departments, so they know what product or feature people need in different geographically matter.==== ====Chipcase travels to developing countries and will ask locals about their lives and live their to exprience what they need and what is the feature that will fit to them and what design they would buy. For example, the poor family in Mumbai that he analyzed helped him think about what cellphone design best suits them based on the way they live.====

====The benefits of analyzing the cellphone users in different cultures and countries can help Nokia company customized each area's needs and wants. This way Nokia know what are they targeting for and what marketing direction they need to be. so that way Nokia company will not risk their money and business make if something people do not like it and then ended up losing money. Therefore human-behavior researchers are very important to the company, they can support company for making decisions and marketing expansion in countries that have different cultures standard and values.====

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//**2. How does the idea of microfinance support two of the key themes of sustainability as outlined in the diagram posted on your class wiki '5 Key Themes for Sustainability'? Write one paragraph for each of your chosen themes.**//=====

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I choose this one is because it helps people to have stability in their lives and also allow then to have chance to improve their lives that they want. It can also create a strong society to ensure the people of developing countries have equal opportunity to get money for the financially support and also for their community.=====